All the latest industry news from Matinée Multilingual

5 Things to consider when creating your e-learning audio

Whether it’s onboarding a new employee or demystifying a complex university topic, e-learning is on the rise. This is no surprise given the emergence of remote working and ever-increasing access to high-speed internet. It is estimated that the global corporate e-learning market will achieve revenue of $31 billion by the... Read More

The Art of Localisation

As the world gets smaller and global markets more accessible, it has never been more important to understand the art of localisation and what it can mean for your business. 56.2% of consumers say that receiving information in their own language is more important than price when making purchasing decisions.... Read More

4 Ways recording a podcast will grow your business

Move over, email marketing. One of the most effective tools for successful business marketing these days is the podcast. Once a platform for niche hobbies and experimental comedy, podcasting is proven to support substantial business growth in return for relatively little output. In the UK, over six million adult listeners... Read More

How Translating Text Contained in a Video Works

Our Account Management team spend a fair chunk of their time explaining translation processes to their clients. The processes are not always simple and can be difficult to explain over a phone call or in an email. So given how often we talk about how important video content is, we though... Read More

How To Add Foreign Language Subtitles to YouTube

Foreign language subtitles allow a non native audience to understand what is being said in a video by reading text in their own language when they have difficulties understanding the original audio within the video. By limiting your language options you are limiting your audience. Many successful YouTube channels now... Read More

How To Add Closed Captions To Your YouTube Video

Closed captions allow viewers to read what is being said on screen. Closed captions are typically used for accessibility reasons by those who are deaf or have hearing impairments. However, these captions are used by a much larger audience for a variety of reasons. They could be used when someone is watching... Read More
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